Social Marketing
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Reddit Shares New Insights Into How Redditors Are Researching Back-to-School Purchases [Infographic]
Some insights to help inform your back-to-school marketing approach.
By Andrew Hutchinson • July 31, 2023 -
Is It Time to Move On From Twitter/X?
Amid various changes at the app, the X experience is changing.
By Andrew Hutchinson • July 31, 2023 -
Trendline
Outlook on 2023: Key Tips and Trends for Social Media Marketers
Map out your 2023 social media marketing plan and fill up your content calendar with our most recent strategy tips and guidelines.
By Social Media Today staff -
Double Verify Expands YouTube Viewability and Fraud Verification to Shorts
Added assurance is now available for YouTube marketers.
By Andrew Hutchinson • July 27, 2023 -
X Offers 50% Discounts on Ad Packages as it Seeks to Reignite Advertiser Interest
The newly named app is making a new pitch to ad partners.
By Andrew Hutchinson • July 26, 2023 -
Reddit Shares New Insights Into How People Are Using the App to Research Tech Products [Infographic]
Interesting insights into how redditors are using the app to glean more genuine product insights.
By Andrew Hutchinson • July 25, 2023 -
Meta Shares New Guide to Facebook Ads Manager [Infographic]
Some tips to enhance your Facebook and IG ads approach.
By Andrew Hutchinson • July 25, 2023 -
TikTok Announces New Post-Purchase Survey Partners to Help Inform Strategic Decisions
A new feedback-gathering option for brands on TikTok.
By Andrew Hutchinson • July 24, 2023 -
TikTok Launches New Ads Library Tool for EU Campaigns
A handy resource to glean more insights into TikTok ad campaigns.
By Andrew Hutchinson • July 20, 2023 -
TikTok Launches New Ads ‘Starter Guide’ to Help Guide Your Campaign Approach
Some handy guide notes for your TikTok marketing campaigns.
By Andrew Hutchinson • July 20, 2023 -
Meta Shares New Report on How to Make Best Use of First Party Data Insights
Some new insights to help inform your digital ad targeting approach.
By Andrew Hutchinson • July 20, 2023 -
9 Deadly Instagram Marketing Mistakes [Infographic]
Handy reminders of key IG marketing fundamentals.
By Andrew Hutchinson • July 19, 2023 -
Reddit Publishes New Guide to Back-to-School Marketing in the App
Some research-backed insights to assist in your campaign planning.
By Andrew Hutchinson • July 19, 2023 -
Meta Announces New Video Features for Facebook as It Looks to Align With Broader Usage Trends
Video is now the key driver of Facebook usage.
By Andrew Hutchinson • July 17, 2023 -
4 Key Elements of Focus for Social Media Marketers in the Second Half of 2023
Here are four key elements that you need to take into account to maximize your opportunities.
By Andrew Hutchinson • July 16, 2023 -
4 Ways to Boost Tweet Performance, Based on Advice from Top Creators
Looking to get more tweet reach? These tips will help.
By Andrew Hutchinson • July 14, 2023 -
TikTok Publishes New Report on Key Gaming Content Trends
Some key insights into the rising gaming community on TikTok.
By Andrew Hutchinson • July 12, 2023 -
Meta Establishes New Partnership to Bring Roblox to Quest VR
This could be a big step in Meta's expanded metaverse vision.
By Andrew Hutchinson • July 12, 2023 -
Meta Updates its Ad Policies for Cannabis-Related Products
Meta's updating its rules in line with evolving regional laws.
By Andrew Hutchinson • July 11, 2023 -
Meta’s Adding Branded Content Tools and Government-Affiliated Media Labels to Threads
Ad options are coming, though not necessarily by choice.
By Andrew Hutchinson • July 11, 2023 -
13 Surprising Benefits of Snapchat for B2B and B2C Marketing [Infographic]
Some key pointers on the potential value of Snap for your marketing efforts.
By Mark Walker-Ford • July 10, 2023 -
Twitter Continues to Add New Video Elements, Which Could Open Up New Opportunities for Advertisers
In-stream, original video is a key element in Twitter's next-level push.
By Andrew Hutchinson • July 10, 2023 -
Reddit Publishes New Guide to Holiday Campaign Planning
Reddit has become a key product research platform for many consumers.
By Andrew Hutchinson • July 10, 2023 -
How to Transform Your Blog Posts into Infographics [Infographic]
Infographics can be a great way to increase engagement and boost your branding efforts.
By Andrew Hutchinson • July 9, 2023 -
Reddit Shares New Insights into How People are Seeking Home Insurance Information in the App [Infographic]
A growing number of people are conducting home insurance research on Reddit.
By Andrew Hutchinson • July 7, 2023 -
Meta Shares Video Ad Creative Tips [Infographic]
Some notes of inspiration for your video content approach.
By Andrew Hutchinson • July 6, 2023